#
Blue Ocean Shift : Beyond Competing - Proven Steps To Inspire Confidence And Seize New Growth - Malaysia's Online Bookstore"

Blue Ocean Shift : Beyond Competing - Proven Steps To Inspire Confidence And Seize New Growth

W. Chan Kim, Renee Mauborgne
  • 10201 Views
  • 33 Wislist
  • 62 Buy
Hardcover
brand new
RM82.80
Paperback
brand new
RM77.90
Buy New:
RM82.80
Format:
Hardcover
ISBN-13:
9780316314046
Status:
In Stock
Est. Delivery:
3 to 5 business days
Order Journey Timeline
Key Notes:
  • Dispatched by next business day.
  • Free Delivery

    Orders over RM50 (only within Peninsular)


  • Secure Payment

    100% Secure payment


  • Money Back Guarantee

    If you did not get the book


  • Customer Support

    Within 1 business day


  • Cashback

    Earn 10 points (RM1) for every RM100 spent


  • Buyback

    Trade-in your used books now!(More info)


Print Length

256

Language

English

Publisher

Hachette Books

Publication Date

26 September 2017

Dimensions

0 x 0 x 0 inches

Weight

0.9 Kg

Synopsis mph-120.00-46-9781509832194

BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors Chan Kim and Renée Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth.  


BLUE OCEAN SHIFT is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.

With battle-tested lessons learned from successes and failures in the field, BLUE OCEAN SHIFT is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey.  BLUE OCEAN SHIFT is indispensable for anyone committed to building a compelling future.


© Bookurve 2023 (Bookurve Sdn Bhd 1115754-A)
No. B2-01 (Ground Floor : Facing LRT), E-tiara service Apartment, Persiaran Kemajuan Subang, 47500 Subang Jaya, Selangor
####
English Section

Malay Section

Chinese Section
whatsapp